Chicken Licken
Just Enough Extra
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Johannesburg got a serious glow-up, turning everyday streets into a vibrant, India-inspired playground. Practical car rigs zipped, swooped, and strutted across the city, while compositing and a sprinkle of AI added just the right cinematic punch, all without losing that hands-on, real-world magic. Custom props, quirky signage, and atmospheric smoke effects gave the streets personality, while detailed cleanup made every frame feel polished and alive.
Working alongside Joe Public and in collaboration with Chicken Licken, we pushed the boundaries of what a cityscape could do on screen. A bold, playful, and slightly mischievous commercial where the city itself steals the show, proving that sometimes old-school techniques, with a modern twist, are the most unforgettable.
Client: Chicken Licken
Agency: Joe Public
Chief Creative Officer: Pepe Marais
Chief Creative Officer: Xolisa Dyashana
Executive Creative Director: Adam Weber
Creative Director: Tshepo Tumahole
Creative Director: Tshepo Mogorosi
Account Director: Kelly Bardon
Account Manager: Masibonge Ntuli
Head of TV: Di Cole
Production Company: Romance Films
Director: Greg Gray
Executive Producer: Helena Woodfine
Line Producer: Kelly Ryan
Director of Photography: Adam Bentel
Art Director: Chris Bass
Stylsit: Bridge Baker
Research & Development: Maghiel Van Dorssen
VFX / Post Production: Chocolate Tribe
Executive Producer: Nosipho Maketo – van den Bragt
Animation & VFX Supervisor / Head of Post-Production: Rob van den Bragt
CGI Supervisor: Tiaan Franken
Senior VFX Producer: Tracy-lee Portnoi
Lead Compositor: Jean Du Plessis
Compositors: Sven Hohmeier, Alistair Johnson, Johan Wentzel, Thabang Mashalane, Jaco Kraamwinkel
Matte Painting: Michael Howard
Legal & Business Affairs Manager: Nosipho Maketo – van den Bragt
Colourist: Nic Apostoli (Comfort and Fame)
Sound Mix: Pressure Cooker Studio