Castle Lager

“Bafana Bafana”


For the latest Castle Lager’s football campaign, the audience are taken on a wild, time-hopping ride through football history from the raw nostalgia of 1996, to the electric celebration of 2010, and into a futuristic 2026 matchday all unfolding inside one seamless, high and low-energy stadium universe. Working with Giant Films, Chocolate Tribe delivered time spanning VFX that brought the nostalgic and future vision to life. Using in-house custom VFX pipelines, the team created large stadium crowds by expanding the on-set extras into tens of thousands of fans each one moving, reacting, and feeling like part of the game.

Combining our traditional 3D workflows with a custom hybrid AI solution the team delivered numerous unique digi-doubles and ensured every stand was feeling alive with its own rhythm and roar. Performance capture added the spark, turning simple recorded movements into massive waves of cheering, chanting, and celebration. Besides pack replacements, colour grading and clean ups, we also spend a lot of time creating the right filmic look for each era. Footage shot with today’s cutting edge cameras had to seamlessly blend with the old film and video stock footage inserts. The result is a fully immersive football world where different eras collide, stadiums pulse with energy, and live-action blends effortlessly with digital crowds, putting viewers right at the heart of the beautiful game.

Client: Castle Lager

Agency: Bananas & Retroviral

Creative Officer: Justin Gomes, Saf Sindhi, Mike Sharman
Executive Creative Director: Sean Harrison
Creative Director: Chantelle dos Santos
General Manager: Lynda Fiebiger
Strategist: Duncan MacLennan

Production Company: Giant Films
Director: WARD (Paul Ward)
Executive Producers: Emma Lundy, Cindy Gabriel
Producer: Nick Voortman
Production Manager: Khanyi Ngubane
Production Coordinator: Suki Kaur
Cast Coordinator: Dave Williams
Directors Assistant: Chloe Spreckley
Casting: Casting Directors

Post Production: Chocolate Tribe
Executive Producer: Nosipho Maketo – van den Bragt
Head of Production: Rob van den Bragt
Senior VFX Producer: Tracy-lee Portnoi
On-set Supervisor: Rob van den Bragt
3D Supervisor: Tiaan Franken
Lead Compositor:  Jean Du Plessis
3D Artists: Mpho Vukea, Kyle Nkosana Sibanda, Scott Lee Samuels, Tegan Theron, Taryn Jordan
Legal & Business Affairs Manager: Nosipho Maketo – van den Bragt

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